My Mission

I passionately believe that we all have not just a right, but in fact a duty, to find joy in our work. Because I believe that, because I have literally thousands of hours experience working in businesses of all sizes and types, and because I have dozens of raving fans, that means that when you work with me you don't just find your Joyful Genius and finally get the results you truly deserve, you love the process of getting there!


Joyful Genius coaching is for conscious experts who plan to make a real difference in their field & need support to create their dream work with ease & joy

I'm Andrew Horder ...

I believe we all deserve to love what we do for a living, and to make a living doing what we love. So I help entrepreneurs and executives to identify and own (up to) their Joyful Genius - finding and aligning with those activities and opportunities that you love, and will create your success.  And then creating a sustainable plan, blending that passion with the pragmatism needed to bring it into your reality

My favourite ever testimonial ...

Della Ferrari Lamden

I have YOU to thank for so much. I’m often quoting you to my friends when they ask why I’m even happier than usual!  I will never forget how you have enhanced my life so much just by taking the time to listen and advise.  I wish there were more people like you.
Don’t ever stop sharing your skills with the world.

Della Ferrari Lamden Making A Difference

And Mark even went on film ...

Mark Smith Drumnosis

(check out Mark's cool stuff combining drums & neuroscience)

Everyone has a Joyful Genius ...

Everyone has a Joyful Genius - that work that you love to do and are naturally talented at. It's just that it can sometimes be far from clear what it is, and how to get paid handsomely for doing it.

Having been through the challenges of leaving a good corporate job, I understand the concerns faced by experts in their field when they feel that setting up on their own is the only way to be able to do things as well as they know they could be done.

In 2003 I was stuck in a job I hated, that was making me physically and mentally ill, where I had no alignment with what my bosses wanted me to do for them – and to clients! I felt that I had no purpose in life – I was just drifting along, dead inside, hoping that somehow it would all come right.

Eventually it got so bad that I could hardly eat properly, I was dreading every day in the office, I felt like thumping my boss most of the time. I had to get out of there. So I took redundancy, to get back to a life with a purpose.

And I soon found myself back in a similar position – in 2006 the job was better, the boss was a bit less of a bully, I was even driving a nicer car. But I was still floundering, asking myself is this is all there is?

That’s when I started to apply the fundamental principles that I include in all my coaching programmes (or 'adventures' as I prefer to call them!) - and now I’ve never been happier …

In all honesty, it’s not been an easy ride. I’ve made plenty of mistakes along the way, spent silly amounts of money (just ask the financial controller!) on stuff that just didn’t work, or I didn’t put it into practice. And I lost my way a few times too – lost my focus on the real purpose of my life - using my Joyful Genius.

If you are an expert in your field and frustrated by knowing that there is a better way to do things, let's find your Joyful Genius and get you making the difference you know you can be.

Current Promotion

Unleash YOUR Genius!

Everybody has a Genius, something they are specially talented at doing. Too many people are hiding their Genius away – release yours NOW with this powerful home study course!

Special discount – act today!

Use code “JOYFUL18” at checkout

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