Passion is part of success

Success takes more than passion

If you’ve read any of my stuff, or heard me speak, you will probably know that I don’t agree with the idea that you just have to do what you love, and the money will come.  I think that’s a very dangerous over-simplification of what happens when passionate people become rich and famous for the work they love to do.

Joyful incompetence isn’t enough either

The quote at the top of this blog is a good example – you could read it as meaning that technique is not important. It is. Without good technique, all the passion in the world is still going to leave you looking like David Brent on a bad dad-dancing day.

A passion for joy makes the difference

It cannot be denied though, that passion is needed too, if you’re going to become truly great at something.  That’s what gives your work that extra spark of genius. It’s what makes you truly stand out. It is the difference between excellent and outstanding.  It’s the difference between the cruise-ship dance teachers and Fred & Ginger.

It’s the difference between churning out a technically faultless performance and bringing joy to people’s lives.

Business implications of unbridled passion

So how does this relate to creating your dream business? Well, the same things apply.  You can be as passionate as you like about how your new way of doing things is going to change the world.  But if you haven’t worked out how to tell the right people about it, and then deliver it up in a form they can easily engage with, then your new business is doomed to fail.

That might be slowly or quickly, but it’s going to fail.

Joyful Genius matters to customers

And at the same time, even if you really know your stuff and you have a fantastic proposition, if your heart’s not in it, people can tell.  When it’s just a means to an end, a way to pay the bills, people can see that, and the experience for them is adequate but not exceptional. It’s only when you are bringing a joyful passion to your work, and your business, that you become irresistible.

Passion brings referrals too

And you become referable. When your work is technically brilliant AND you obviously love it, that’s when people start to talk about you to their friends.  Sure, if you’re great at what you do but a bit dull, they might think of you when their friends are looking for a supplier.

But when you’re great at what you do and a joy to be around while you do it, they’re going to talk about you anyway, before their friends start asking for suggestions. Maybe even before their friends even realise they want or need what you do. Their enthusiasm for your joy can create work that wouldn’t otherwise even exist.

But only if you know what you’re doing!

So here’s my challenge for you: what do you need to add to your passion to make it not just Joyful, but also Genius?

Andrew Horder

About Andrew Horder

Founder of Joyful Genius Coaching, Andrew has been working with business owners for many years, helping them find and maintain their unique focus - those activities and opportunities that they love, and will produce their success, what Andrew calls your Joyful Genius! Andrew's first book, The Busy Fool's a to Z of Loving Work is available from Amazon http://www.andrewhorder.com/amazon-azlw
About The Author

Andrew Horder

Founder of Joyful Genius Coaching, Andrew has been working with business owners for many years, helping them find and maintain their unique focus - those activities and opportunities that they love, and will produce their success, what Andrew calls your Joyful Genius! Andrew's first book, The Busy Fool's a to Z of Loving Work is available from Amazon http://www.andrewhorder.com/amazon-azlw

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